The Koreans see the drinking session as an escape from the formalities of daily life such as rank and social status. When drinking, the Koreans will almost instantaneously become loud, boisterous, and “happy”. Being able to “hold one’s liquor” is not a virtue. Outwardly, their faces will turn red from what is called the “Soju Flush” effect. The cause of this reaction seems to be as much psychological as it is physiological. During these sessions, the Koreans often sing, chide each other, and exchange their most intimate details. It is not uncommon for a station’s captain to go out drinking with his subordinates in order to develop a greater kinship with them. According to a recent survey, 12% of Koreans males get drunk every day and 70% get drunk each week.

The procedure during a drinking party is to fill the glasses of your companions and allow them to fill yours. Once everyone’s glass is full, there is a chorus of “Kombe!” (Korean for cheers) and the drinking begins. Key at the drinking party is to keep the glasses of your companions full. Anyone who has had enough will put their hand over their glass.

who's filipino never tried soju? yes, soju is great. as i stop drinking alcohol.you can drink soju for many glasses that you can without having the hang over...very cool...

i never tried soju..hopefully one day i could try it...i'm looking forward to taste it!!!

i taste already soju!ok lang un lasa nya!

natikman ko n soju...

srap mginom now malamig hehehe penge sojuuuuuuuuuuu

soju and milk ang perfect combination nyan e,,

kaso masama daw effect (ata) nyan e kase sabi nila ,"road sleeping wine trip"daw yan eh,, pag yan ininum mo sa daan ka matutulog.like other koreans. eheheheh sarap kaya matulog sa daan presko ,,eheheheh

kaso im alcohol diet,,

depende kung sino ang ka sosyalan at ka "KOMBE" ehehehehe

"Lets cheers for the tears dat never heals"

thanks for sharing that wonderful story sir

may stock ako ng soju sa reef namin..heheh..binigay lang sa akin..6pcs.kombe..

malpit na daw umulan ng soju..

ABANGAN!!!!!!!!!!!!

heheheh..hopefuli dito sa pinas tsunami ng soju..wahhhhh

sasabihin ko sa asawa ko na abangan nya ang pag ulan ng soju...
yun kasi medisina nya.